Dutch Alternative

Loyaltey vs Piggy

Wallet-first simplicity vs feature-rich Dutch loyalty CRM

Our Verdict: Loyaltey for simplicity, Piggy for full CRM

Piggy is a comprehensive Dutch loyalty CRM with email marketing, POS integrations, and gift cards. Loyaltey focuses on wallet-first loyalty - no app downloads, instant setup, and customers use passes they already have in Apple/Google Wallet.

Key Differences

No App Needed

Apple/Google Wallet vs dedicated app

Lower Cost

$29/mo vs €40+/mo

Instant Setup

15 minutes vs days of onboarding

Complete Comparison

Feature	Loyaltey	Piggy
Monthly Price	$29/month	€40+/month
Customer Experience	Apple/Google Wallet	Web/App/Cards
Setup Time	15 minutes	Days
No App Download
Points System
CRM Features	Basic	Advanced
Email Marketing	Basic	Built-in
POS Integration	Coming soon
Gift Cards	Coming soon
Push Notifications
Geo-fencing
Free Trial	14 days	Demo only

What Dutch Businesses Say

"Piggy heeft veel features, maar onze klanten downloaden liever geen app. Met Loyaltey zit het gewoon in hun Wallet."

Mark V.

Café eigenaar, Amsterdam

"We zijn overgestapt van Piggy naar Loyaltey voor de eenvoud. Wallet passes werken gewoon - geen app gedoe."

Sophie D.

Retail Manager, Rotterdam

Wallet Loyalty Without the Complexity

14-day free trial. No app for customers to download.